Sports betting SEO

Industry-specific link building service for Sports Betting

Esports, domestic leagues or global events, the compliance bar is the same. We place on domains that survive scrutiny.

  • Compliance-aware placements
  • Placing links since 2008
  • Vetted domains only
Person holding a smartphone showing olympic and paralympic online experiences

LinkNova by the numbers

100K+

Links placed since 2008

81,000

Unique domains worked with

35M

URLs in our vetted database

16+

Years placing links

No matter if you’re involved in esports, domestic league matches, or global sporting events, our team has the knowledge and experience to help your sports betting site take off. For 17 years, we’ve been a trusted SEO agency for some of the biggest names in Sports Betting. With our international team of link-building specialists and professional content creators, LinkNova can vet and partner with some of the most credible publishers and webmasters in your niche. Depending on your site’s specific needs, our team can then help you build links in either existing relevant content or through specially tailored posts written for you by our team of in-house writers. This ensures that your links satisfy your site’s SEO goals and the current Sports Betting climate. Through the years, this world-class approach has helped us establish over 100,000 links for different clients across our database, which currently includes 35 million URLs, excluding non-Google indexed domains.

Check out our services

Our Main Services

How to get started

Book a consultation

See what service best suits your business’ SEO goals.

Build your campaign

Collaborate with our team to determine the metrics and strategies that will get you the results you want to achieve.

Enjoy your site’s SEO boost!

Check out our success stories for an idea of what to expect.

Call us now

FAQs

Why do Sports Betting sites need SEO?

Globally, the sports betting industry is one of the fastest-growing. Currently, it’s valued at over $102 billion and is poised to see a compound annual growth rate (CAGR) of about 10% until 2034. In order to make the most of this growth, it’s important for sports betting sites to be able to stand out against the competition. With the right SEO strategies, this is more than possible, as it positions your links ahead of your peers. Even in more difficult niches, such as sports betting, the right SEO partner can help you create the right campaign that ensures your links boost your site’s traffic, credibility, and online standing while still abiding by industry regulations.

How does LinkNova create relevant sports betting content?

Our guest post content is written by native language content editors by our team of professional writers, with decades of combined experience across various niches, including sports betting. Instead of relying on AI or generic topic generators, we at LinkNova pride ourselves on carefully researching the most timely topics that can attract your target market while also positioning your site as a valuable resource and service provider. Meanwhile, for our link insertion packages, our experienced link builders masterfully check and verify site publisher and webmaster metrics and content quality to find partners that complement your sports betting specifications. In this way, your links are naturally integrated and added to already existing content that can continue to draw traffic to your site.

What type of SEO service works best for Sports Betting?

At LinkNova, we offer a variety of link outreach services, including guest postings and link insertions. Which of these works best for sports betting links ultimately depends on your own site’s services, branding, resources, and goals. Unlike other SEO providers that offer generic efforts, our team can put together a campaign that accounts for your particular case. Contact us today to set up your own consultation and get started on your most effective SEO to date.

Where can I get started?

It’s pretty simple - contact us to book your first consultation and start your sports betting site’s link building journey.

Got more questions about how LinkNova works?

Contact us

Proof

What this looks like in practice

Ready to grow through quality backlinks?

Tell us about your site and your goals. We will come back with a straight answer on whether we can help, and what it would cost.

Talk to a strategist See all case studies